Chorus.ai Blog

2020 was definitely one for the books. Let’s rewind for a minute and go back to January 2020 when we were reveling in anticipation for the year ahead. The highs of excitement were still strong...

COVID-19 has had a profound influence on our economy, both in the SaaS sector and well beyond. These ongoing events have changed buying and search habits, price-sensitivity by sector, and growth...

No business can survive for long without a healthy sales pipeline. It’s what keeps your sales team organized and focused on managing opportunities to close deals. It helps you forecast revenue and...

I’ve been working at high-growth B2B companies for over 20 years, and for as long as I can remember, companies have been using call recordings to help train sales reps. At first glance,...

Watch This Week's Episode CLICK TO VIEW We did it! We’ve made it to the end...

The sales follow-up email is one of the most important messages you’ll send in the entire sales cycle. It’s also one of the trickiest emails to get right.Follow-up emails serve as an opportunity...

Watch This Week's Episode CLICK TO VIEW On this week’s Weekly Briefing, Jim...

Q4 is well underway and you’re leading the charge on the deals that are most likely to close. These are the moments that matter. It’s time to prioritize those deals that have momentum, and leave...

Closing techniques represent a pillar of the sales process. The close represents the peak of a diligently guided sales process — your lead qualification was flawless; your discovery phase was...

We get it. Objection handling is tough. Sales objections come in many forms, and it takes experience and a quick wit to get used to them. It’s not just reps fielding sales objections who think so,...

Cold calling is probably the hardest thing to do in sales, and conditions in the market post-COVID-19 haven’t made it any easier. Cold calling isn’t naturally designed to make you successful, so...

Watch This Week's Episode CLICK TO VIEW On this week’s Weekly Briefing, Jim...

There have been considerable questions asked in the SaaS community as to whether or not cold calls are as valuable as they were pre-COVID. We asked several industry experts for their take. They...

Watch This Week's Episode CLICK TO VIEW This week, Jim Benton was joined by...

The main premise of Connected Conversation Intelligence (CI) is bringing powerful data and insights directly from the Chorus.ai platform into other applications where teams do their work. And we...

Value is the golden rule of business — the rule that sets up all the other rules. It’s something sales professionals of all kinds are preoccupied with during the current market downturn, and for...

Watch This Week's Episode CLICK TO VIEW On this week’s Weekly Briefing, Jim...

As a sales rep, enablement professional, or customer success manager in SaaS, don’t breathe a sigh of relief just because the ink has dried on a new customer deal. In fact, the client onboarding...

Watch This Week's Episode CLICK TO VIEW On this week’s Weekly Briefing, Jim...