Videos & Webinars

  • The State of Coaching in Sales41:30

    The State of Coaching in Sales

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  • Action vs Assessment: How to Coach Through Your Pipeline1:03:13

    Action vs Assessment: How to Coach Through Your Pipeline

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  • How to Pick 5 Premises for Your Prospects in Under 5 Minutes (ft. Becc Holland21:25

    How to Pick 5 Premises for Your Prospects in Under 5 Minutes (ft. Becc Holland

    In this video you'll learn about the five premises that create connection in your sales outreach and how to easily identify them using your prospect's LinkedIn profile. At the end of this video you'll

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  • How High-Growth Sales Teams Sell - Findings From 5M+ Sales Calls58:35

    How High-Growth Sales Teams Sell - Findings From 5M+ Sales Calls

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  • Future of Sales: 8 Sales Strategies to Win BIG in 20201:08:23

    Future of Sales: 8 Sales Strategies to Win BIG in 2020

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  • Why The Traditional View of ICP Prevents SDRs from Maximizing ROI on MQLs (ft. Becc Holland)13:53

    Why The Traditional View of ICP Prevents SDRs from Maximizing ROI on MQLs (ft. Becc Holland)

    In this episode of Flip The Script, Becc Holland dives deep into ICPs (Ideal Customer Profile) and MQLs (Marketing Qualified Leads) and uncovers why sometimes, if you don't define these properly, you'

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  • How to Turn Any Shallow Objection Into A Meeting (ft. Becc Holland & Karina Erickson)10:06

    How to Turn Any Shallow Objection Into A Meeting (ft. Becc Holland & Karina Erickson)

    In this episode of Flip The Script, Becc Holland and Karina Erickson chat about objections and the best way to handle them. You'll learn the four step process to turn any shallow objection (because 95

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  • Using Ego States to Get a "Yes" From Your Prospects (ft. Becc Holland & Kevin Zhu)20:47

    Using Ego States to Get a "Yes" From Your Prospects (ft. Becc Holland & Kevin Zhu)

    In this episode of Flip The Script, Becc Holland and Kevin Zhu discuss the concept of Ego States and the idea that how you talk to your prospects can affect their state of mind (and how they respond t

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  • 10 Lessons from 1 Million Cold Calls - AA-ISP Webinar (ft. Natalie Severino)1:05:20

    10 Lessons from 1 Million Cold Calls - AA-ISP Webinar (ft. Natalie Severino)

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  • How to Personalize at Scale - AA-ISP Webinar (ft. Becc Holland)1:16:30

    How to Personalize at Scale - AA-ISP Webinar (ft. Becc Holland)

    Traditional sales approaches have taught us that in order to build pipeline, you need to aim high, ask for a referral, and do it at mass scale. Today's buyers expect a totally different experience, b

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  • The Surprising Truths About Effective Rep Coaching

    The Surprising Truths About Effective Rep Coaching

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  • 5 Ways To Turn SDRs to AEs (Before Becoming Closers) (ft. Becc Holland)19:00

    5 Ways To Turn SDRs to AEs (Before Becoming Closers) (ft. Becc Holland)

    The skills you need to have as an Account Executive aren't spontaneously acquired once you're given the title. They're developed well before you start closing... in how you interact with your prospect

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  • Flip The Script: Personalization at Scale (ft. Becc Holland)50:43

    Flip The Script: Personalization at Scale (ft. Becc Holland)

    In this session of Flip The Script, Becc Holland unpacks how to leverage the impact of personalized messaging and scale it across your team and through sales acceleration tools like Outreach. Learn t

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  • Flip The Script: Emails (ft. Becc Holland)39:07

    Flip The Script: Emails (ft. Becc Holland)

    In this session of Flip The Script, Becc Holland shows you exactly what to write in your emails to cause conversion with your outreach. Learn how your prospect reads emails, how each part of an email

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  • Flip The Script: Objection Handling (ft. Becc Holland)37:02

    Flip The Script: Objection Handling (ft. Becc Holland)

    In this first session of Flip The Script, Becc Holland shares how you can handle almost any objection your prospects have to your outreach by adding humanity and integrity to your messaging. You'll

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  • What Do You Do With Postbound Leads? (Webinar, Event, eBook, and MQLs) (ft. Becc Holland)9:25

    What Do You Do With Postbound Leads? (Webinar, Event, eBook, and MQLs) (ft. Becc Holland)

    Leads that fit somewhere between an inbound (demo request & trials) and outbound (cold prospects & target accounts) can be awkward to deal with if you don't have a strategy to effectively convert thes

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  • The 7 Deadly Sins of Messaging (for Outbound Sales) (ft. Roy Raanani & Becc Holland)15:02

    The 7 Deadly Sins of Messaging (for Outbound Sales) (ft. Roy Raanani & Becc Holland)

    Very often in the world of outbound sales you'll get advice on *what to do*. What to write in an email to reach a decision maker, how to structure a cold call, how to answer this objection or that obj

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  • Chorus Smart Selling Tools Webinar42:03

    Chorus Smart Selling Tools Webinar

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  • AI In Sales Podcast with Victor Antonio

    AI In Sales Podcast with Victor Antonio

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  • How Role Specialization Leads To A Seamless Customer Experience

    How Role Specialization Leads To A Seamless Customer Experience

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