The Weekly Briefing - Winning Sales Teams Tell More Stories

October 8, 2020

This week’s Weekly Briefing was all about Storytelling. Jim Benton was joined by Doug Landis, Growth Partner at Emergence Capital, and a special guest: Chorus’s very own Devin Liu. Setting the stage with data, Jim shared that top performers tell 20% more stories than the average performer. It’s clear that storytelling has an impact on getting deals across the line. But they’re used far less often than they should be. So, today, Jim, Doug, and Devin uncover the power of storytelling in sales, and how to use them to win. Watch the full episode here: https://www.chorus.ai/blog/storytelling-sales-twb Sign up for The Weekly Briefing newsletter here: https://www.chorus.ai/lp/the-weekly-briefing

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